Desiree Perez’s Exceptional Competency in The music Industry.

Making it in the music industry is not a smooth ride. Over time men in the industry have proven to do better than women going by their vast numbers in leadership roles. However, a few women too have been able to swim against the tides to compete with the men in the industry like Desiree Perez. Des is at the centre of the industry’s operation and is heavily involved in its activities. She has been the silent but strongest force behind the biggest names in the industry. For over 20 years she has helped Jay-Z expand his operations that has numerous involvements.

Des together with her husband Perez have a significant influence on the music and entertainment industry. She has been able to see Jay-Z transition to a successful businessman by overseeing the success of his companies. Jay-Z consults Des in significant decisions affecting his business. She is a determined and confident lady who has been able to handle tough challenges successfully and helped Jay-Z get to where he is now.

Her influence and strategic management is not limited to Jay-Z’s enterprises, but she has also been able to assist other entrepreneurs achieve great results. Des helped Rihanna win a promotion deal worth millions with Samsung for her Anti tour. Since then she is so close with Rihanna and will be there to mentor her in business and finance to see her reach great heights.

Des is the chief operating officer of ROC Nation. ROC represents many stars in the industry among them Shakira and Rihanna. It was founded over eight years ago. It is a well-renowned entertainment company in the globe. The company carries out several activities among them music publishing, artist management, and tour production. With Des on the table, ROC has been able to win contracts courtesy of her negotiation skills. Her powerful negotiation skills have also been beneficial to the athlete stars like Miguel Cotto and Robinson Cano who are represented under the ROC Nation Sports. Negotiating sports contract are not easy, and it is a significant achievement for Desiree Perez.



Jose Auriemo Neto Continues to make JHSF a Company of Many Firsts

Real estate industry has tremendous possibilities of growth, and the Brazilian government is willing to put in place major reforms to ensure this growth. Top real estate companies had to make hard decisions to expand their services. One such company is JHSF which is headed by Jose Auriemo Neto. He is the Chief Executive officer and Charmian of JHSF who has proved his capabilities for hiring the right people with potential, to take the company interests forward. Jose has ensured that his team has the full expertise and is looking constantly looking out for opportunities beneficial to the company. Jose is one of those leaders who defy the odds and try something no one else had tried.

He has been able to reshape the Brazilian real estate industry by partnering with top brands and bringing them to his country. Besides his oversight on JHSF interests in real estate, Jose has been administering the groups shopping and retail portfolio. This includes Sao Paulo’s Cidade Jadim shopping complex, Metro Tucuruv, Bela Vista which is in Salvador and Manaus’ Ponta Negra shopping Centre. During his tenure at JHSF, Jose is credited with overseeing the group’s first retail venture in 2009, occasioned by the exclusive partnership with Hermes, Pucci and Jimmy Choo. He was also able to secure a partnership with Valentino, launching the first Valentino and R.E.D Valentino stores throughout Brazil.

Jose Auriemo Neto is a graduate of Fundacao Armando Alvares Penteado University (FAAP) in Sao Paulo. He joined JHSF in 1993 and is credited with founding the group’s service department in 1997. This department was the parking lot management company, Parkbem. The success of this department saw Jose get the rights to develop the Shopping Santa Cruz, the group’s first shopping destination. Under Jose’s leadership, JHSF has achieved exponential growth and has been a trailblazer in many projects throughout Brazil. He continues to attract more investors to Brazil while investing in big projects.